Lending has entered the digital age. Borrowers now expect online loan applications to be as easy and convenient as using a ride-sharing app on their phone. Convenience drives borrower satisfaction, and lenders need to accelerate loan cycles, increase loan transparency, and operate with a 360-degree view of borrowers and their household.
Accelerate loan cycles: Realize value faster by engaging prospects, driving leads, and building the pipeline with Marketing Cloud and Financial Services Cloud.
Increase borrower transparency: Empower borrowers to collaborate across the lending ecosystem with personalized portals that allow them to stay up to date with their loans with Community Cloud.
Operate with a 360-degree view: Seamlessly connect loan officers, loan processors, service representatives, and other back-office employees to all loan activities across any channel through Financial Services Cloud and AppExchange partner integrations.